Privacy policy

Alphas luxury S.L has adapted this website to the requirements of Organic Law 3/2018 of December 5, on the Protection of Personal Data and the guarantee of digital rights, as well as to Royal Decree 1720/2007 of December 21, known as the Regulation for the development of the LOPD. It also complies with Regulation (EU alphaslux.com) 2016/679 of the European Parliament and of the Council of April 27, 2016, regarding the protection of natural persons (GDPR), as well as with Law 34/2002 of July 11, on Services of the Information Society and Electronic Commerce (LSSICE or LSSI).

Data Controller

Controller’s Identity: Alphas luxury S.L
Trade Name: Alphas luxury S.L
NIF/CIF: B22762199
Address: C/del Picador 13 bajo Derecha, 07600 Palma de Mallorca
Email: info@alphaslux.jgpuxdesign.com
Registered in the Commercial Registry: Registered on 29/07/2025 IRUS 1000455382373 SHEET pm104202 COMMERCIAL REGISTRY OF PALMA DE MALLORCA

For the purposes set forth in the aforementioned General Data Protection Regulation, the personal data you send us through the website’s forms will be processed under the data category “Website Users and Subscribers.” For the processing of our users’ data, we implement all the technical and organizational security measures established in current legislation.

Principles We Will Apply to Your Personal Information

In processing your personal data, we will apply the following principles, which comply with the requirements of the new European Data Protection Regulation:

Principle of lawfulness, fairness, and transparency: We will always require your consent for the processing of your personal data for one or more specific purposes, which we will inform you about in advance with complete transparency.

Principle of data minimization: We will only request data that is strictly necessary in relation to the purposes for which we require them — the minimum possible.

Principle of limitation of the retention period: Data will be kept no longer than necessary for the purposes of the processing. Depending on the purpose, we will inform you of the corresponding retention period. In the case of subscriptions, we will periodically review our lists and delete any records that have been inactive for a considerable period of time.

Principle of integrity and confidentiality: Your data will be processed in such a way as to ensure adequate security and confidentiality of personal data. You should know that we take all necessary precautions to prevent unauthorized access or misuse of our users’ data by third parties.

How Do We Obtain Personal Data?

The personal data we process on alphaslux.com come from:

  • Contact form

  • Subscription form

  • Blog comments

 

What Are Your Rights When You Provide Us with Your Data?

Anyone has the right to obtain confirmation as to whether alphaslux.com is processing personal data concerning them or not.

Data subjects have the right to:

  • Request access to personal data concerning them

  • Request rectification or erasure

  • Request restriction of processing

  • Object to processing

  • Request data portability

 

Data subjects may access their personal data, as well as request the rectification of inaccurate data, or request their deletion when, among other reasons, the data are no longer necessary for the purposes for which they were collected. In certain circumstances, data subjects may request the restriction of the processing of their data, in which case we will only retain them for the exercise or defense of legal claims.

In certain circumstances, and for reasons related to their particular situation, data subjects may object to the processing of their data. Alphas luxury S.L will cease processing the data, except for compelling legitimate reasons, or for the exercise or defense of possible claims.

As a data subject, you have the right to receive the personal data concerning you that you have provided to us, in a structured, commonly used, and machine-readable format, and to transmit them to another data controller when:

  • The processing is based on consent

  • The data have been provided by the data subject

  • The processing is carried out by automated means.

 

When exercising your right to data portability, you have the right to have your personal data transmitted directly from one controller to another, whenever technically possible.

Data subjects also have the right to effective judicial protection and to file a complaint with a supervisory authority, in this case, the Spanish Data Protection Agency, if they consider that the processing of personal data concerning them infringes the Regulation.

For What Purpose Do We Process Your Personal Data?

When a user connects to this website, for example to comment on a post, send an email to the owner, subscribe, or make a purchase, they are providing personal information for which Alphas luxury S.L is responsible. This information may include personal data such as your IP address, name, physical address, email address, phone number, and other information. By providing this information, the user gives their consent for their information to be collected, used, managed, and stored by alphaslux.com, only as described in the Legal Notice and in this Privacy Policy.

At alphaslux.com, there are different systems for collecting personal information, and we process the information provided by interested parties for the following purposes according to each data capture system (forms):

Contact Form: We request the following personal data: Name, Email, to respond to inquiries from users of alphaslux.com. For example, we may use these data to respond to your request, address questions, complaints, comments, or concerns you may have regarding the information included on the website, the services provided through the site, the processing of your personal data, issues related to the legal texts on the site, as well as any other inquiries not subject to contractual conditions. Please note that the data you provide will be stored on Dinahosting servers (provider of Alphas luxury S.L) within the EU.

Subscription Form: In this case, we request the following personal data: Name, Email, to manage the subscription list, send newsletters, promotions, and special offers provided by the user when subscribing. The website contains several forms to activate subscriptions. The electronic newsletters are managed by Mailrelay. Please note that the data you provide will be stored on Mailrelay servers (provider of Alphas luxury S.L) outside the EU, in the United States. Mailrelay adheres to the EU–US Privacy Shield Agreement, whose information is available here and has been approved by the European Data Protection Committee.

Blog Comment Registration Form: To comment on posts on alphaslux.com, users must register via this form. In this case, we request the following personal data: Name, Email, and Website. Once registered, the user may post as many comments as they wish and reply to previous ones. Please note that the data you provide will be stored on Dinahosting servers (provider of Alphas luxury S.L) within the EU.

Other Purposes for Processing Your Personal Data

  • To ensure compliance with the terms of use and applicable law. This may include the development of tools and algorithms that help the website guarantee the confidentiality of the personal data it collects.

  • To support and improve the services offered on this website.

  • To collect non-identifying data obtained through some cookies that are downloaded to the user’s computer when browsing this website, as detailed in the Cookie Policy.

  • To manage social networks. alphaslux.com may have a presence on social media. The processing of data carried out from people who become followers on the official social media pages of alphaslux.com will be governed by this section, as well as by the terms of use, privacy policies, and access regulations of each social network, previously accepted by the user of Alphas luxury S.L.

 

Alphas luxury S.L will process your data for the purpose of properly managing its presence on social networks, informing about activities, products, or services of alphaslux.com, as well as for any other purpose permitted by the regulations of the respective social networks. Under no circumstances will we use social media followers’ profiles to send individual advertising.

In Accordance with the General Data Protection Regulation (GDPR) 2016/679

Alphas luxury S.L, with address at C/del Picador 13 bajo Derecha, 07600 Palma de Mallorca, will be the data controller for data corresponding to website users and subscribers.

Alphas luxury S.L does not sell, rent, or transfer personal data that could identify the user, nor will it do so in the future, to third parties without prior consent. However, in some cases, collaborations with other professionals may occur; in such cases, users’ consent will be required, informing them about the collaborator’s identity and the purpose of the collaboration. Such actions will always be carried out under the strictest security standards.

Remarketing

The remarketing function allows us to reach people who have previously visited alphaslux.com and to associate a specific audience with a particular message. Remarketing is a method of encouraging users who have visited our site to return.

As a user of alphaslux.com, you are informed that we are collecting or may collect information for this remarketing function on alphaslux.com.

The information collected through this function is obtained via Facebook cookies and Google AdWords cookies.

If you do not want your information to be collected by these cookies, you can disable the use of Google cookies through Google Ad Settings. You can also disable the use of cookies from a third-party provider through the Network Advertising Initiative opt-out page.

These types of services allow interaction with social networks or other external platforms directly from the pages of this website. The interactions and information obtained by this website are always subject to the user’s privacy settings in each social network. In the event that a service enabling social network interaction is installed, it is possible that, even if users do not use the service, it may collect web traffic data relating to the pages where it is installed.

Facebook Ads (ONLY IF ADVERTISING IS CONDUCTED ON FACEBOOK)

At alphaslux.com, we use Facebook Ads, Facebook’s advertising platform, which allows us to create campaigns and advertisements. When generating an ad, the audience can be segmented by:

  • Location

  • Demographic data (age, gender, etc.)

  • Interests (activities, hobbies, etc.)

  • Online and offline purchasing behavior

 

The data obtained through Facebook Ads is subject to this Privacy Policy from the moment the user submits their information through the form on this website to subscribe to the newsletter. Under no circumstances will information from Facebook be used for a different purpose.

Google AdWords (ONLY IF ADWORDS CAMPAIGNS ARE CONDUCTED)

At alphaslux.com, we use Google AdWords, Google’s advertising platform, which allows us to create campaigns and advertisements. The data obtained through Google is subject to this Privacy Policy from the moment the user submits their information through the form on this website to subscribe to the newsletter. Under no circumstances will information from Google be used for a different purpose.

Legal Basis for Processing Your Data

The legal basis for processing your data is consent.

To contact us or leave comments on this website, consent to this Privacy Policy is required.

The commercial or promotional offer of products and services is based on the consent requested from you, and the withdrawal of this consent will in no case affect the execution of the subscription contract.

Likewise, the provision of products and services is governed by the terms and conditions set out in the Commercial Policy.

Data Category

The categories of data processed are identification data. No specially protected data categories are processed.

How Long Will We Retain Your Data?

The personal data provided will be retained:

  • As long as the business relationship is maintained.

  • Until deletion is requested by the data subject.

  • Period from the last confirmation of interest: 1 year.

 

Who Will Your Data Be Shared With?

Many of the tools we use to manage your data are contracted to third parties. To provide strictly necessary services for the development of our business, alphaslux.com shares data with the following providers under their corresponding privacy conditions:

  • Google Analytics: A web analytics service provided by Google, Inc., a Delaware company with its main office at 1600 Amphitheatre Parkway, Mountain View, California, CA 94043, USA (“Google”). Google Analytics uses “cookies,” text files placed on your computer, to help alphaslux.com analyze how users use the website. The information generated by the cookie about your use of alphaslux.com (including your IP address) will be transmitted to and stored by Google on servers in the United States.

  • Hosting: DinaHosting, based in Spain. More information at: dinahosting.com. DinaHosting processes the data for the purpose of providing hosting services to Alphas luxury S.L.

  • Web Platform: WordPress, based in the USA. More information at: https://es.wordpress.com/. WordPress processes the data for the purpose of providing web platform services to Alphas luxury S.L.

 

Browsing

When browsing alphaslux.com, non-identifiable data may be collected, which may include IP addresses, approximate geographic location, a record of how services and sites are used, and other data that cannot be used to identify the user. Non-identifiable data may also include browsing habits through third-party services. This website uses the following third-party analytics services:

  • Google Analytics

  • Facebook Insights

 

We use this information to analyze trends, administer the site, track user movements around the site, and gather demographic information about our user base as a whole.

Data Confidentiality and Security

alphaslux.com is committed to using and processing users’ personal data while respecting their confidentiality and using it in accordance with its purpose, as well as fulfilling its obligation to store it and adopt all necessary measures to prevent alteration, loss, unauthorized processing, or access, in accordance with current data protection regulations.

This website includes an SSL certificate, a security protocol that ensures your data travels in a complete and secure manner — that is, the transmission of data between a server and a web user, and vice versa, is fully encrypted.

alphaslux.com cannot guarantee the absolute invulnerability of the Internet network and therefore cannot prevent data breaches through fraudulent access by third parties.

Regarding confidentiality in processing, Alphas luxury S.L will ensure that any person authorized by Alphas luxury S.L to process client data (including staff, collaborators, and providers) is under an appropriate duty of confidentiality (whether contractual or legal).

When a security incident occurs, Alphas luxury S.L, upon becoming aware of it, must notify the Client without undue delay and provide timely information regarding the Security Incident as it becomes known or upon reasonable request by the Client.

Data Accuracy and Truthfulness

As a user, you are solely responsible for the accuracy and correctness of the data you submit to alphaslux.com, releasing Alphas luxury S.L from any liability in this regard.

Users guarantee and are responsible, in any case, for the accuracy, validity, and authenticity of the personal data provided, and undertake to keep them properly updated. The user agrees to provide complete and correct information in the contact or subscription form.

Acceptance and Consent

The user declares to have been informed of the conditions regarding personal data protection, accepting and consenting to the processing of such data by Alphas luxury S.L in the manner and for the purposes indicated in this Privacy Policy.

Revocability

The consent given for both data processing and data transfer of data subjects is revocable at any time by contacting Alphas luxury S.L under the terms established in this Policy for exercising ARCO rights (Access, Rectification, Cancellation, and Opposition). Such revocation will not have retroactive effects in any case.

Changes to the Privacy Policy

Alphas luxury S.L reserves the right to modify this policy to adapt it to legislative or jurisprudential changes, as well as to industry practices. In such cases, Alphas luxury S.L will announce the changes made on this page with reasonable notice before their implementation.

Commercial Emails

In accordance with the LSSICE, alphaslux.com does not engage in SPAM practices and therefore does not send commercial emails that have not been previously requested or authorized by the user. Consequently, in each of the forms available on the website, the user has the possibility to expressly consent to receive the newsletter, regardless of the specific commercial information requested.

In compliance with Law 34/2002 on Services of the Information Society and Electronic Commerce, alphaslux.com undertakes not to send commercial communications without properly identifying them as such.

Document reviewed on 01/11/2025

On behalf of the team at Alphas luxury S.L, we thank you for taking the time to read this Privacy Policy.